Turn first-time guests into regulars—and regulars into VIPs—with comprehensive guest insights and advanced marketing tools that help you build loyalty and bring in more revenue.
Get a 360-degree view of your guests—their habits, preferences, and visits—in one place so you can wow them with personalized service.
Arm your team with insights from an automated pre-shift report so they can provide tailored hospitality that turns regulars into VIPs
Search the entire OpenTable guest network when making bookings to access richer guest profiles and insights
Set rules to auto-tag your most frequent guests and biggest spenders so you can grab every opportunity to elevate your hospitality
Keep your guestbooks relevant with the ability to filter out, hide, and easily remove duplicate and outdated profiles
Stay connected to guests and keep them coming back with customizable communications and marketing automation that delivers the right message at the right time.
Trigger automated email campaigns based on guest preferences or send a one-time email to a segment of guests
Send custom text messages to confirm preferences, update waitlist guests, or prep for special occasions
Create, manage, and offer a membership program, inclusive of monetary and experiential rewards, directly on OpenTable. Flexible reward types allow you to stay on brand, providing the type of rewards that are right for your restaurant.
Gain insights and performance analytics to better understand and optimize your business.
Use performance dashboards to understand the impact of your marketing efforts
Access average coverage and review benchmarks from similar restaurants in your local market
Get a deep understanding of who’s coming in with easy-to-access weekly guest reports
